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The 2028 Summer Olympics, officially known as the Games of the XXXIV Olympiad and commonly branded as LA28, is an upcoming international multi-sport event scheduled to take place in Los Angeles, California.
Search interest spiked as the LA28 Organizing Committee launched the first phase of the official ticket registration portal in mid-January 2026. This 'Sign Up' phase allows fans to create accounts to participate in the initial ticket lotteries and receive early-bird information on pricing and venue schedules.
There is high demand and excitement as the games return to U.S. soil. However, initial discussions also reflect public concern over ticket affordability and the potential logistical challenges of navigating Los Angeles during the event. Local residents are particularly focused on the 'No-Car Games' initiative announced by organizers.